Minimalism in design, minimalism in project management
Role: Art Director and Motion Designer
Client: Skatteverket Innovation
Challenge: Skatteverket (The Swedish Tax Agency) needed an inspirational video to showcase the Innovation Team’s mission without relying on filming. They wanted something simple, minimalistic and clear, and supplied me with a one-sentence brief and a reference animation.
”We need an animated motion graphics video that can convey what the Innovation Team is doing and why their work is crucial.”
The solution: With next to no budget and a tight timeline I had one meeting with the client where we developed a script from scratch. My experience and their minimalist mindset resulted in a final delivery the next week.